Businesses bring us a question. We find the right people across India, ask them, and turn their answers into insight you can act on.
Consumers, shoppers, dealers, business buyers — whoever your answer depends on.
Surveys, interviews and field visits, designed by researchers — online and on the ground.
Clean data, clear charts and a plain recommendation — not a 200-page dump.
Client logos will sit above this row once approved for public use.
This is exactly what the people we survey see on their phones. Answer the question and watch your answer join everyone else's — that's how a study turns opinions into numbers.
You tell us what you need to know. We handle everything in between.
You share the business question. We agree what a useful answer looks like.
Researchers write the questionnaire and decide who should answer it.
We recruit the exact audience — by city, age, role, or what they buy.
Field teams and online surveys collect answers, tracked live.
Every response is checked. Rushed, fake or duplicate answers are removed.
You get clear findings and a recommendation you can act on.
Pick the question you're trying to answer — we'll design the right study for it.
How people choose, use, switch and talk about what they buy — habits, needs and motivations.
e.g. “Why do young families choose our competitor?”
Explore →Test concepts, packs, prices and claims before launch.
“Which pack design wins on shelf?”
Size the market, map segments and see where competitors are weak.
“Is there room for a premium range?”
B2B buyers, dealers, distributors and engineers.
“Why do dealers push the other brand?”
Satisfaction, loyalty, NPS — and the real reasons people leave.
“Why aren't customers coming back?”
Most research hands you charts. We also hand you the people: who they are, what they said, and why. Click any dot in the chart — each one is a respondent.
“How satisfied are you with your last purchase?”
“{{person.quote}}”
Online panels miss a lot of India. Our field teams reach shopkeepers, dealers and households that never fill in web surveys — and every answer lands in the same dataset.
Each study starts with a real business question. Here's what we found and what changed. EXAMPLES — REPLACE WITH REAL STUDIES
Why were shoppers leaving the one-litre pack?
Method: store intercepts + home visits, 4 cities. Read →
Which dealer incentives actually move volume?
Method: dealer interviews, 3 regions. Read →
What stops first-time buyers at checkout?
Method: online survey + interviews. Read →
Qualifying questions make sure only the right audience takes part.
Real, unique people — phone-verified and de-duplicated. No bots.
Rushed, careless or contradictory answers are flagged and removed.
Sample size, dates and method shown next to every finding.
Draft wording — replace with Aureta's actual quality process.
Not a business? Join Aureta as a respondent. Answer short surveys about products you actually use, collect points, and redeem them for rewards.
Times and rewards are placeholders — confirm before launch.
Tell us your question. A researcher — not a sales script — gets back to you within one working day with how we'd answer it.
Response time is a placeholder — confirm before launch.